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corporate culture

Corporate Culture

The Purpose of Creating Excellence

PHILOSOPHY

With integrity, unity, pragmatism, loyalty, gratitude, and continuous self-improvement, the Blue Whale team will remain passionate and committed, focusing on the research and production of commercial laundry equipment. We are dedicated to providing the highest quality laundry equipment at the most reasonable prices, helping our customers create value.

Corporate Vision

In 3 years, it has become the first brand of commercial laundry equipment in China
In 6 years, it has become the No. 1 brand of commercial laundry equipment in Asia
In 9 years, it has become the world's first brand of commercial laundry equipment

VISION
Corporate Mission

Blue Whale makes laundry safer, smarter and healthier.

SPIRIT
The core of the enterprise

Honesty and integrity, unity and pragmatism, loyalty and gratitude, and hard work

STYLE

Blue Whale Concept

IDEA

Product Philosophy

Carefully crafted, with exceptional quality! We always adhere to the principle of customer first, paying attention to every detail. Rigorous quality control ensures that each product achieves the expected perfect quality. Trust comes from quality, providing you with a more secure and thoughtful consumer experience!

Market Philosophy

Customer-centered and market-oriented, allowing success to come naturally.

Service Philosophy

Service with care, quality first, ensuring customer satisfaction.

Quality Policy

Any pursuit that comes at the cost of quality is short-sighted. Upholding quality is the only way to go far, win the market, and create brilliance.

Quality Principle

Start with the details and win with quality.

QUALITY
Talent Philosophy

Talent Selection

Both moral and intellectual qualities are essential;
Focus on competence and fair competition;
Recognizing talent with insight to create a shared future.

Talent Development

Provide planned training based on the company’s strategic development needs to enhance employees' basic qualities.

Talent Retention

Expand development opportunities for employees, ensure and improve their economic benefits, focusing on retention through compensation, career development, and emotional engagement.